The Complete Journey

2 hours12 experiences

The Complete Journey

Full exploration (2 hours)

The comprehensive experience covering every major theme: exclusion, manipulation, bias, labor, climate, surveillance, resistance. For educators building curriculum, journalists investigating AI, or anyone who wants the full picture.

⏱️ 2 hours
📍 12 stops
👥 Educators, researchers, the deeply curious

Scroll down to begin your journey. Each experience builds on the last.

1
game

The Invisible User

Who did we forget in the design?

Experience ChatGPT through the eyes of a blind user with a screen reader, someone on 3G internet in rural Kenya, an elderly person with vision loss, and a non-English speaker. Watch what breaks.

⏱️ 3 minlight
2
game

Design the Worst AI

What if good intentions lead to terrible outcomes?

Build the "most engaging" app by toggling features: notifications, infinite scroll, personalization. Watch as it becomes addictive and chaotic. Congratulations—you just designed Instagram.

⏱️ 3 minmedium
3
investigation

The Free Lunch

If it's free, what are you really paying with?

Choose a "free" app. Watch the Terms of Service scroll by impossibly fast. Click "I Agree." See your data points fly away to advertisers, brokers, partners. This is what you agreed to in 0.3 seconds.

⏱️ 2 minmedium
4
game

Your Data for Sale

What's your data worth?

See your data profile: location, browsing, purchases, health. Watch it get auctioned to companies. You made $0.48. They made $677+. That's a 1,410x markup.

⏱️ 4 minmedium
5
game

The Bias Machine

Can AI be objective if humans are not?

Train an AI to approve mortgages. Watch it learn digital redlining—discriminating by zip code as a proxy for race, even when demographics are hidden. Based on real cases: Berkeley study found $250-500M/year in discriminatory charges, HUD settlements, and Chicago Tribune exposés showing 2.5x denial rates for Black applicants.

⏱️ 5 minheavy
6
investigation

The Ghost Workers

Who labels your training data?

An investigative exposé revealing the hidden human cost of AI. Kenyan workers paid $1.32/hour to review traumatic content. Real data, real testimonials, real consequences.

⏱️ 5 minheavy
7
investigation

The Energy Bill

Who really pays for your free AI?

Track your daily AI usage and calculate the energy cost. Then discover who really pays: Mesa, Arizona (Meta data centers, 905M gallons water, extreme drought). West Des Moines, Iowa (Microsoft, 70M gallons, city's largest water user). Northern Virginia (AWS, 102 data centers, 70% of world's internet). Small towns sacrifice water, energy, and quality of life for your free ChatGPT.

⏱️ 4 minmedium
8
investigation

When Seeing Isn't Believing

How did deepfakes evolve from warning to weapon?

Journey through 4 real deepfake cases (2018-2024): Obama PSA warning, Tom Cruise TikTok perfection, Zelenskyy war propaganda, $25.6M Arup video call heist. Watch how the technology evolved from detectable fakes to perfect simulations. Understand the real risks: financial fraud, political manipulation, wartime propaganda, non-consensual deepfakes. Learn how to protect yourself when video can no longer be trusted.

⏱️ 5 minmedium
9
game

The Filter Bubble

What reality is AI showing you?

Split screen: Two users search the same topic. One sees progressive sources. One sees conservative. Neither knows what the other sees. This is Google.

⏱️ 2 minlight
10
game

Jailbreak the AI

Can you break through the guardrails?

A choose-your-own-adventure through real jailbreak attempts. Follow DAN, Grandma exploits, Bing Sydney, and other documented prompt injection techniques. Learn why AI alignment is fundamentally hard—and why the cat-and-mouse game never ends.

⏱️ 5 minmedium
11
creative

Write Your AI Bill of Rights

What rights should humans have?

Draft your own AI Bill of Rights like the US Constitution. Select from 10 potential rights (notification, explanation, opt-out, correction, human review, data deletion, non-discrimination, meaningful consent, privacy, compensation). See real scenarios showing how each right changes lives: job applications, loans, medical diagnosis, welfare, sentencing. Based on real events: Amazon hiring tool, Apple Card bias, COMPAS, Dutch welfare scandal, Clearview AI. Sign and share your bill.

⏱️ 4 minmedium
12
creative

Ethical AI Manifesto

What are your principles?

Write your own manifesto: up to 10 principles for ethical AI. Get inspired by examples (transparency, human oversight, ethical sourcing, bias reduction, privacy protection, creator compensation). Choose your style (Bold Declaration, Signed Letter, Numbered List). Sign it with your name. Copy it, share it, use it as your decision-making framework. Make your values public. Hold yourself and others accountable.

⏱️ 4 minmedium

Ready to Begin?

Start with the first experience and work your way down. Each one builds on the last.

33.3 | The Invisible Side of AI